Capgemini

Customer Journey Analytics (CJA)

Job Description

Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world. 

Your Role

As a Customer Journey Analytics (CJA) Developer, you will be responsible for designing, implementing, and optimizing customer journey measurement solutions across digital touchpoints. You will work closely with data, product, and marketing teams to capture customer behavior, build journey insights, and enable data-driven decision making. Your expertise in Adobe Customer Journey Analytics—or similar analytics platforms—will help the organization create seamless, personalized, and measurable customer experiences.

In this role you will play a key role in:

  • Building and maintaining data connections, schemas, and datasets within Customer Journey Analytics to ensure accurate cross-channel insights.
  • Implementing tagging, instrumentation, and custom data collection strategies using Adobe Experience Platform, Adobe Analytics, Launch, or other tag management systems.
  • Designing customer journey dashboards, visualizations, and metrics to help stakeholders analyze performance and optimize experiences.
  • Developing advanced data transformations, calculated metrics, and stitched customer profiles across touchpoints.
  • Working with product managers, marketers, and UX teams to translate business requirements into robust analytics solutions.
  • Troubleshooting data discrepancies, validating tracking implementations, and ensuring data quality and governance.
  • Collaborating with data engineering teams to integrate online and offline data sources into journey analytics.
  • Supporting experimentation initiatives by structuring measurement plans and ensuring proper instrumentation.
  • Documenting data definitions, tracking approaches, governance frameworks, and analytics workflows.

Your Profile

You are a data-focused digital analytics professional with hands-on experience in Customer Journey Analytics platforms. You enjoy building measurement foundations, solving complex data challenges, and enabling teams with actionable insights. You are detail-oriented, analytical, and capable of communicating technical concepts to non-technical audiences.

Top 5 Technical Skills

  1. Customer Journey Analytics Platforms
    Expertise in Adobe CJA, Adobe Experience Platform, or similar tools for cross‑channel customer journey measurement.

  2. Tagging & Implementation (Adobe Launch or Equivalent TMS)
    Strong experience implementing analytics tracking, custom events, variables, and data layers.

  3. Data Modeling & ETL for Analytics
    Ability to work with datasets, schemas, transformations, and stitching logic across multiple data sources.

  4. SQL & Data Querying
    Skilled in querying large datasets, building data models, and validating customer journeys through structured data analysis.

  5. Dashboarding & Visualization Tools
    Proficiency in building analytics dashboards using tools like Adobe Workspace, Power BI, Tableau, or similar platforms.

What you'll love about working here

  • You can shape your career with us. We offer a range of career paths and internal opportunities within Capgemini group.
  • You will also get personalized career guidance from our leaders.You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via flexible work.
  • At Capgemini, you can work on cutting-edge projects in tech and engineering with industry leaders or create solutions to overcome societal and environmental challenges.

Capgemini is an AI-powered global business and technology transformation partner, delivering tangible business value. We imagine the future of organizations and make it real with AI, technology and people. With our strong heritage of nearly 60 years, we are a responsible and diverse group of 420,000 team members in more than 50 countries. We deliver end-to-end services and solutions with our deep industry expertise and strong partner ecosystem, leveraging our capabilities across strategy, technology, design, engineering and business operations. The Group reported 2024 global revenues of €22.1 billion.
Make it real | www.capgemini.com


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