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Amazon
Amazon Ads is one of the fastest-growing businesses within Amazon and has become a major driver of profitability worldwide. We strive to help shoppers in their buying journey by showing them relevant ads that empower them to make informed buying decisions. We help our advertisers (i.e., suppliers on Amazon) promote their products, tell their brand story, highlight their USPs, and acquire new customers.
We are looking for a Sr. Product Manager - Tech to lead the product portfolio impacting advertiser experiences and compliance for overall India advertising. The person will be expected to improve advertiser experience, enable business growth by providing multiple payment methods, and implement automated controllership in financial processes. Additionally, the person will also lead the full-funnel campaign creation and optimization product. Full-funnel advertising on Amazon aims to target customers across all journey stages (from awareness to loyalty) to help advertisers execute comprehensive strategies beyond lower-funnel activities. The product will have touchpoints across media planning, campaign creation, optimization during delivery, and performance reporting.
The person is expected to work with various worldwide teams and will be responsible for launching India-first products globally, thereby creating larger impact on the overall Amazon growth flywheel. You will join a fast-paced team and work with cross-functional teams to design, build, and roll out products. Your role will be to work with internal and external stakeholders to devise a product strategy. You will have a dedicated engineering team that will help you build and implement your product roadmap. You will also be responsible for driving adoption of your product, setting up metrics and KPIs to measure success, and working with advertisers and program teams to identify product enhancements.
Key job responsibilities
-Identify India specific growth opportunities for the advertisement business, develop strategies to address them and drive initiatives that capitalize on these opportunities to further grow the business.
-Create high quality, simple product roadmaps with both a near term (2-3 quarters) and long term view.
-Develop detailed, crisp business requirements and user stories that can be used to create product specifications and architecture for each product and application.
-Prioritize projects basis the right tradeoffs between shopper experience, advertiser experience and ad revenue.
-Dive deep into data to identify opportunities to expand ad supply, coverage and ad monetization.
-Work with sellers, brands, media agencies, global product development teams and software development teams to identify and prioritize requirements for product roadmap.
-Manage all projects, including organizing and planning, estimating, managing resources, tracking projects, managing risk & opportunity, managing quality.
-Solve advertiser and shopper pain points through product enhancements. - Bachelor's degree
- Experience owning/driving roadmap strategy and definition
- Experience with feature delivery and tradeoffs of a product
- Experience contributing to engineering discussions around technology decisions and strategy related to a product
- Experience managing technical products or online services
- Experience in representing and advocating for a variety of critical customers and stakeholders during executive-level prioritization and planning
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